Terra Ceramics
Packaging and a content system for a ceramics studio whose vases are as much light as they are clay.
Client
Terra Ceramics
Discipline
Packaging & content
Year
2023
Timeline
4 months
01
The story
Brief · Approach · Outcome
Headline result
2.1× wholesale enquiries
Packaging · Content · Social
The brief
They came to us with a strong product and a brand that no longer said what they meant. The brief fitted on one page: make something honest enough to last a decade and bright enough to be noticed on day one.
The approach
We started with a week of listening — founders, customers, the people who make the product. Every decision after that was an edit rather than an addition: one typeface, a tight palette and a tone of voice the team now writes in without us.
The outcome
A system that bends without breaking, launched across packaging, retail and digital in a single season. The numbers moved quickly; the compliment we value most is that people assume it has always looked this way.
Every unboxing now feels like a small exhibition.
Ana Sousa, Studio Lead
Next project
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